The structure for any effective service is email advertising and marketing. What is email advertising? This is having your very own in-house checklist to whom you can route all your product promos. One single email to that list can generate terrific results. However the “bad” information is that you can not send out those emails unless you have a list to begin with. The next question is “How do you get your list?” As a matter of fact there are many means of developing that listing both paid and cost-free. Among these cost-free methods is by Post Marketing or sending out short articles to ezine directories. As well as this approach is not just regarding checklist structure however a huge boost to your whole range of organisation online.